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Saffron Road Introduces New Phyllos for Easy Entertaining

Brand Launches New Handmade World Cuisine Hors D’oeuvres Line at Whole Foods Market®

Stamford, CT – August 23, 2012 – Saffron Road, the packaged food brand of American Halal Co., launches four All Natural, Handmade, Non-GMO, Halal Certified, Phyllo Hors D’oeuvres at Whole Foods Market nationally this month. Saffron Road’s new Phyllos make entertaining guests quick and easy, while capturing the best of South Asian and Middle Eastern culinary traditions. Moreover, they are a lot healthier than the deep fried versions of samosas offered by some ethnic food brands.

Saffron Road’s epicurean Phyllo line includes both sweet and savory options:

Turkish Figs & Goat Cheese Hors D’oeuvres (vegan) In all the world, there are no richer, sweeter or more delightful figs than those from mystical Turkey. But choosing the finest Turkish figs is only the beginning to this lovely Hors d'oeuvres. We use premium goat cheese and season with cloves and freshly ground coriander. Then we lovingly hand-wrap them in layer upon layer of exquisitely thin, light and flaky Phyllo pastry. The perfect combination of sweet and savory in an appetizer that's sure to whirl your palate like a dervish.

Dates, Tamarind & Walnuts Hors D’oeuvres  A luscious appetizer with romance in every bite. With dates from Arabia, Tamarind pods from Africa and Walnuts from Persia, the Middle East has enjoyed this bundle of exotic flavors for millennia. Our recipe is even more epicurean with an artful blend of cinnamon, sea salt and a hint of red pepper. And the final touch -- we hand-wrap it in layer upon layer of light and flaky Phyllo pastry. Each bite is the perfect combination of sweet, savory and spice in an appetizer that's sure to impress.

Crispy Samosas with Saag Paneer  A triple crowned treat. First, we start by sauteing leafy green spinach to make Saag -- a dish relished in the Himalayas for 5,000 years. Second, we add rBST-free fresh paneer that we locally craft in small batches, forming a creamy, light farmers cheese -- an Indian epicurean delicacy. We then hand-wrap it all inside a distinctive Phyllo crafted Samosa. This new fusion classic, with its light and flaky Phyllo dough, is a perfect treat to serve your friends or guests at social gatherings or for an on-the-go snack.

Crispy Samosas with Vegetables (vegan) Imagine the Samosa transformed by the power of World Cuisine. We've taken a favorite of Middle Eastern Cuisine, unleavened Phyllo dough rolled unbelievably thin, which we lovingly hand-wrap into an epicurean Indian Samosa. Then we fill each pastry with a savory melange of farm fresh vegetables, lentils, and mashed red potatoes. Add a touch of garlic and a dash of aromatic fennel and this is a vegan appetizer that will titillate every palate, and bring joyful delight to your guests.                                                                   

“Whether hosting your book club or entertaining last minute guests, Saffron Road’s new Phyllos cannot be beat in terms of unique flavors and the little effort it takes to make an amazing hors d’oeuvres spread,” says Amanda Mouttaki of the blog, MarocMama. “It’s obvious that Saffron Road put a lot of effort into making these handmade Phyllos; they do the work so you don’t have to. Just heat in the oven and they’re ready to go!”



Consumers can find the new Hors D’oeuvres at Whole Foods Market stores’ frozen aisle for the suggested retail price range of $8.99 to $9.49 each.